FRANKLIN, Tenn. – July 3, 2024 – American Health Communities (AHC), a leading provider of skilled nursing and rehabilitation services, is renaming of two of its skilled nursing facilities as part of an ongoing initiative to enhance its brand identity and foster better connectivity to the communities they serve.
The following changes have been implemented:
- AHC Lewis County (Located in Hohenwald) will become AHC Natchez Trace.
- AHC Vanco (located in Goodlettsville) will be renamed to AHC Gateway.
The new names were chosen to replace the legacy titles with ones that resonate more deeply with the communities they serve. The Natchez Trace Parkway, a cherished local landmark, runs through the heart of Lewis County, while Goodlettsville has long been known as the northern gateway to Nashville.
“We are excited to introduce these new names, which we hope will enhance our brand identity in these communities,” said Greg Haynes, Senior Vice President of Operations, AHC. “We believe these new names better reflect the welcoming, supportive, and vibrant environments that AHC strives to create for its residents and their families.”
The rebranding initiative underscores the company’s dedication to its mission and values, ensuring that the facilities’ names align with the high standards of care and community engagement that residents and their families have come to expect. The transition will include updated signage and marketing materials to communicate the change to all key stakeholders.
About American Health Communities (AHC)
American Health Communities, a division of Franklin, Tennessee-based American Health Partners operates a network of 31 senior living, skilled nursing and rehabilitation centers in Tennessee and Alabama. AHC specializes in caring for seniors by providing a full range of short-term and long-term health care in a home-like environment. The majority of AHC skilled nursing facilities* have achieved the Gold Seal of Approval from The Joint Commission for meeting the highest national standards for safety and quality of care. For more information, visit AHCseniorcare.com or call (615) 902-5200. (*Visit AHCseniorcare.com/communities for a complete list.)